by charlotte is Now Open at Castle Towers

Celebrate the opening with exclusive gifts, treats and in-store experiences

Join us on Saturday, 4 July as we celebrate the opening of the new By Charlotte store at Castle Towers, with a day of elevated experiences and exclusive giveaways.

To welcome customers into the new space, a thoughtfully curated activation will run throughout the day, featuring:

• A sweet treat cart stationed outside the boutique, offering complimentary treats
• $50 By Charlotte gift cards for the first 50 customers to enter the store (one per customer, valid for one month)
• Exclusive co-branded tote bags for customers who make a purchase (limited to 50)
• A Polaroid photo experience, complete with branded photo frames to take home

Whether you're discovering By Charlotte for the first time or already a fan of the brand, this is the perfect opportunity to explore the new boutique and enjoy a special day of gifting and experiences.

We can’t wait to welcome you in-store.